Get to Know about Zeeshan and Salma Karina Hayat

Zeeshan and Salma Karina Hayat are a dynamic entrepreneurial couple whose journey beautifully intertwines business success, philanthropy, and social responsibility. With over two decades of experience across diverse industries, the Hayats have co-founded and led multiple initiatives, including ventures in e-commerce, digital marketing, and lead generation for direct marketing campaigns. Their passion for affordable housing has also resulted in notable achievements in developing multifamily residential properties.

As the leaders of an award-winning digital marketing company, Zeeshan and Karina specialize in empowering North American businesses through advanced AI-driven and automation solutions. Their expertise enhances sales, streamlines operations, and optimizes marketing strategies, addressing inefficiencies and fostering sustained growth in the SME sector.

Their dedication to social good is evident in their founding of the “100 Meals a Week” initiative in Vancouver’s Downtown Eastside, through which they have provided over 250,000 meals to those in need since 2007. Their efforts expanded during the COVID-19 pandemic with the co-founding of The Muslim Care Centre (MCC), which has delivered over 600,000 meals. Their commitment to alleviating hunger and supporting vulnerable populations exemplifies their deep belief in the power of community service.

Beyond their meal programs, Zeeshan and Karina are passionate about mentoring and educating the next generation. They actively guide MBA students at Simon Fraser University’s Beedie School of Business and support young entrepreneurs through Junior Achievement’s Be Entrepreneurial program, showcasing their commitment to fostering future leaders.

Health and wellness are central to their lives, with both placing a strong emphasis on physical fitness, mental health, and the well-being of their family. Through their blog, they share their wellness journey with a broader audience, promoting a balanced and healthy lifestyle.

As celebrated entrepreneurs, Zeeshan and Karina have earned numerous accolades, from Zeeshan’s recognition at the BIV BC CEO Awards to Karina’s inclusion in WXN Canada’s Most Powerful Women. Their digital marketing firm has been consistently featured on prestigious lists such as the Growth 500 (2014, 2015, 2016, 2018, 2019), Deloitte Technology Fast 500 (2015), and Globe and Mail Canada's Top Growing Companies (2019).

Their work has been highlighted in notable publications including Global Citizen Forum, Yahoo! News, UNHCR, Global News, CBC, HuffPost, Lean In Canada, and BC Tech Association, underscoring their wide-reaching impact.

Together, Zeeshan and Karina Hayat remain dedicated to their mission: to innovate, lead, and give back. Their journey reflects their shared values and their ongoing commitment to creating a better future for their community, business partners, and the next generation of entrepreneurs.